Project Details

CodeX is a German beverage company that is aiming to make its mark in the Indian market. A few months ago, they launched their energy drink in 10 cities in India.
Their Marketing team is responsible for increasing brand awareness, market share, and product development. They conducted a survey in those 10 cities and received results from 10k respondents. Peter Pandey, a marketing data analyst is tasked to convert these survey results to meaningful insights which the team can use to drive actions.

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Project Details

AtliQ Hardware is a global supplier of computer peripherals. While they initially performed well, they have faced significant losses in recent years. This is primarily due to their reliance on static Excel reports, which did not provide the insights needed for informed decision-making. Consequently, they've brought in a data analytics team to develop a dynamic Power BI dashboard that serves as as multifunctional tool with insights for various departments

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Project Details

• Proficient in data exploration, cleaning, and feature selection techniques to prepare loan datasets for predictive modeling, ensuring reliable insights and accurate loan approval predictions.
• Skilled in building and optimizing machine learning models, using evaluation metrics to assess model performance, and selecting the best-performing model for final loan approval predictions on unseen data.

Project Details

PowerCo is a major gas and electricity utility that supplies to corporate, SME (Small & Medium Enterprise), and residential customers. The power-liberalization of the energy market in Europe has led to significant customer churn, especially in the SME segment. They have partnered with BCG to help diagnose the source of churning SME customers.