Smrutiranjan Rout

Data Analyst

[email protected] +91 7978567552

Resume

Hello, I am

Smrutiranjan Rout.

1

Excel
Project

2

PowerBI
Projects

About Me

🚀 Hey there! I'm diving into the data world, ready to make numbers tell exciting stories! I studied Electronics and Communication Engineering, but guess what? My heart beats for data analysis.

I'm your go-to person for turning messy data into cool insights using Excel, Power BI, SQL, and Python. Sure, I haven't done the whole 9-to-5 thing yet, but my knack for data has led me through some awesome business projects. Check them out in my portfolio below!

I'm all about making data fun and useful. There are no boring spreadsheets here – I turn info into action. Looking for a team to join where my data skills can shine. Let's make numbers work for us and make every project a success story. Ready to bring some data magic to the table? Let's chat! 🚀

Key Skills

Problem Solving

Stakeholder Management

Communication Skills

My Projects

Sales Analytics(FMCG)

Business Insights 360

AtliQ Hospitality Analysis

Awards & Certificate

Excel: Mother of Business Intelligence

Get Job Ready: Power BI Data Analytics for All Levels 3.0

SQL Beginner to Advanced For Data Professionals

PwC Virtual Case Internship Completion

Let's Connect

Feel free to get in touch with me. I am always open to discussing new projects, creative ideas or opportunities to be part of your visions.

Mail Me

[email protected]

https://www.linkedin.com/in/srrout/

Call Me

+91 7978567552

GitHub

https://github.com/smrutiranjan-rout

Excel Project

Sales Analytics(FMCG)

Created 2 reports for the sales team which will help them to evaluate customer performance and understand their market performance concerning their target.

View Project
Engagement

View Project
on GitHUB

Customer Performance Report: Provides net sales performance of each customer across years

Market performance vs Target report across years: Enables stakeholders to assess the country's performance and compare it to set targets.

Project Details

In this project, I created a sales report using Excel pivot tables which will enable businesses to determine effective customer discounts, facilitate negotiations with consumers, and identify potential business expansion opportunities in promising countries. The reports generated will provide actionable insights and recommendations for businesses to optimize their sales strategies, enhance customer satisfaction, and maximize revenue generation.

I have learned the following:

1. Pivot table
2. Power Query
3. DAX (Basics)
4. Conditional Formatting
5. Report Beautification
6. Sales Domain Metrics

Overall, this project aims to empower businesses with the necessary tools and insights to monitor, evaluate, and enhance their sales activities. By leveraging sales data analysis, businesses can unlock new opportunities, drive growth, and stay competitive in the dynamic market landscape.

PowerBI Project

Business Insights 360

AtliQ Hardware is a consumer electronics company expanding rapidly but is not able to compete with other companies using data as most of their report still exists in Excel. My goal is to implement an advanced analytics solution using Power BI that will enable the company to get data-driven decision.

View Project
Engagement

View Project
on GitHUB

Empathetic landing page as a part of dashboard design.

Data modelling involving 10+ tables

Project Details

In this project, the goal is to create one report that could be used by stakeholders from sales, marketing, finance, and executive teams. The focus is made on the following

1. Robust Data Modeling
2. User-empathetic Report design
3. Drillable Insights

I learned the following things in this project

1. Power Query (Basic and Advanced Operations)
2. Basic and complex DAX formulas
3. Data modelling involving 10+ tables
4. Choosing the right visuals and formatting
5. Dashboard designing principles
6. Using bookmarks
7. Deploying in Power BI service
8. Stakeholder Feedback Implementation
9. Sales, Marketing, Finance & Supply Chain metrics

Live Interactive Dashboard

PowerBI Project

AtliQ Hospitality Analysis

AtliQ Grands owns multiple five-star hotels across India. They have been in the hospitality industry for the past 20 years. Due to strategic move and ineffective decision-making in management, AtliQ Grands are losing its market share and revenue in luxury/business hotels.

View Project
Engagement

View Project
on GitHUB

Final dashboard for AtliQ Grands revenue team

Data Modelling involving 5+ tables

Project Details

In this project, the goal is to create a report for the revenue team of AtliQ Grands to help them regain their market share and revenue. The focus is made on the following
1. Create the metrics according to the metric list.
2. Create a dashboard according to the mock-up provided by stakeholders.
3. Create relevant insights that are not provided in the metric list/mock-up dashboard.

I learned the following domain knowledge in this project

1. RevPAR - Revenue per available rooms
2. DSRN - Daily sellable room nights
3. ADR - Average daily rates
4. DBRN - Daily booked room nights
5. DURN - Daily utilized room nights
6. Occupancy %
7. Realization %